Mobile applications are the necessity of every business today as the number of smartphone users increase and soar to new heights. We have seen a whole new market development through the mobile application frenzy. E-commerce is now more powerful through the on-demand applications that are developed in leaps and bounds.
So much so that the application market has grown to new heights, if you think about the revenue part of the apps. The global market for apps has been valued at $ 365 billion in 2018 and will continue to rise up to $935 billion by 2023. Trends of highly paid apps and in-app ads and purchases dominate the market.
If you are thinking of developing an application for your business, you should consider some important factors and be sure to avoid these seven mistakes that can prove fatal to your business.
- Development Approach:
Most of the firms and enterprises would choose a traditional waterfall development approach and it is not wrong though, But, the fact that this approach can be a half baked affair, with its non-iterative approach. With a waterfall approach, every prerequisite of application before the development needs to be realized and the development should be planned accordingly.
The agile approach is the new sensation when it comes to mobile development approaches. It is an iterative method where every iteration is tested and the results are incorporated in the future iterations.
- The Difference:
- The waterfall approach has the development process divided into phases, while the agile approach has iterative sprints.
- A waterfall model is a sequential approach and agile is an incremental approach.
- The waterfall approach is rigid while agile is more flexible.
- Agile is a collection of several projects and a waterfall approach is a single project model.
- Agile allows developers to make changes during the iterations and in the waterfall model, there is no scope of changes, once the project has begun.
2. Platform Dilemma:
Choosing the right platform is necessary, but why chooses when you can go for all of them right? As far as mobile devices are concerned, there are two major platforms available-AndroidOS and iOS. Choosing either of them will make your app not accessible to the users of the other platform. So, it is wise to go for a cross-platform app development project as it will be a win-win situation all the way.
3. Type of application:
This is more or less similar to the platform dilemma. As the native apps are on the popular side of developers across demographics like India, more and more businesses hire Indian developers to develop native applications for their business.
This can’t be categorized as a mistake totally. But, yet it does not provide functionality across the platform and your product does not reach its maximum potential and so using hybrid apps can certainly help. Hybrid apps have the functionality of native apps across platforms integrated with the elements from the web pages to make your app an all-inclusive product.
4. UI that don’t give good UX:
User Interface is the most important factor in any application and most enterprises are mistaken by not focusing on the user experience side of interface design. User Interface is the first point fo interaction of any user with your system and you should be considering the importance of designing the interface to be smooth and easy to interact.
5. Inadequate Testing:
Launching an app before adequate testing is the biggest mistake many businesses do. Testing your app for several errors, user feedback, and system performance is a very necessary factor.
- Benefits of testing:
- Finding important bugs that can make your app’s performance lousy.
- Testing can provide important insight into the user’s perspective of the app.
- It provides important data on features that need alterations.
- Testing can reduce the cost of debugging and other maintenance.
- It ensures the user’s trust over the application.
6. Negligence to feedbacks:
This is the most fatal mistakes of all, customers are the source of revenue for your business and neglecting their feedbacks can lead to the disastrous effects on your business. Feedbacks are the necessary inputs towards your business.
This is more than anywhere applicable in your application. If your application development lifecycle does not include the feedback from your users, it will ultimately lead to the loss of your business.
7. Costing and estimation:
It is the most basic mistake that enterprises and businesses make. Sometimes entrepreneurs are so excited about their idea and positive about the application that they spend lavishly on the app and ultimately go bankrupt.
Costing and estimation of the application development process is quite essential to the success of your business. About 29% of start-ups fail because they have run out of cash. These statistics show that managing your expenses for application development is as important as the project itself.
Conclusion:
An idea can change the life of several users if executed in the right way. A half baked market research, and improper development process and an unfit development team can really dampen your spirits of gaining success. It is not that people can never be wrong, but, as far as your business goals are concerned, the room for error is low.
Though a well thought out development plan can produce a highly responsive and high-performance app that can change your business parameters and provide you goof revenues. So, grab your whiteboard and start planning and make sure to avoid the above-discussed mistakes.
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