With evolving technology and trends, web design also has its phases and cycles. And the latest web design trend currently on the rise is “Parallax Scrolling.”
Wondering what exactly Parallax Scrolling is?
When a background image on a website moves at a different speed to foreground image, creating the multi-layered visual effect is parallax scrolling. It allows elements to move independently, giving them a 3-D feel. It has been in classic video games but has recently taken its seat in web designing.
Designers today are using parallax for their designs and themes. However, specific parameters need to be kept in mind when using this in your web pages. Some of them are:
Parallax is not known for its speed! Since people on the internet are short of time and need quick results, you will lose them, if your website is lagging in loading time.
Doesn’t matter how you implement it or how beautifully you have designed your site by using parallax, but you are ultimately sacrificing a bit of your page loading time.
Considering the fact, that whether the sacrifice is worth using parallax scrolling. Well, if page loading time is very high just because of parallax, it doesn’t make any sense in using it.
You can’t compromise your ranking just to give your site a fancy look, but if the same stuff is loading only with a delay of fractions of a second, it is worth to wait, and even your user won’t be dissatisfied.
Seo Should Be In Frame When Using Parallax Scrolling:
SEO is often overlooked in parallax scrolling. While adding the parallax effect to your website like Brandon FL web design services, ensure that it should be beneficial for SEO as well, as your site will only be recognized if its visible to the user.
Make sure you are adding parallax with great caution. You need to follow a specific SEO architecture for parallax website.
One of the most significant drawbacks of using parallax is that it doesn’t fit for mobiles. Be prepared for it, as SEO professional adheres to this fact to meet the requirements of mobile users.
Usability Of The Parallax:
Well, parallax is not meant for all websites. It creates confusion among users when it’s misused. It is not feasible to use it in a blog or business organization site.
It is of worth use if your site is a onetime visit but you can’t generate customers from it.
Now that you know how you can use parallax scrolling, here are some tips for designing a successful parallax site:
- Don’t overdo things, as this will complicate things and will make your site look messy
- Use this method to tell a visual story about your brand
- Use layering to make it more engaging
- Emphasize calls to action when directing the visitor to the site
Well summed up all we can say is that Parallax Scrolling is a new design trend, and is also not bad enough. But overusing or misusing it can be disastrous. Use it wisely and impress your audience with animated websites.
Author Bio: Jessica Williams is the content creator of ‘Gettheclicks.com’ which is an online platform providing services in SEO, Pay per click, web designing, PHP web development, and so on. With over years of experience, the company offers the best services in the digital arena in Orlando.