Pinterest: Lens sees 600 million visual searches every month

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Pinterest shared insights into its Lens visual search tool today, one year after the social media platform launched the tool in beta for its Android and iOS apps. Lens is now used to complete 600 million visual searches every month, with people twice as likely to use Lens today compared to six months ago. Visual searches with Pinterest have been available for two years, but they’re up 140 percent year over year since the launch of Lens.

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