Augmented & Virtual Reality: The New Way To Promote Brands
Augmented and Virtual Reality is the latest tech appealing to both consumers and brands. Consumers get immersed into different worlds and galaxies far, far away. Well-known brands, such as Star Wars, have and continue to take advantage of the popularity of AR and VR to promote themselves. It’s a new way for brands to spread the word about themselves in an interactive and engaging way. Here are a few current examples of some brands who are using Augmented and Virtual Reality to promote themselves.
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[…] procured an eye-tracking company, SensoMotoric Instruments – a firm which is beneficial for both virtual reality (VR) and augmented reality (AR) applications. In a statement given to Fortune, one of the Apple […]