Search engine optimization (SEO) is vital to online marketing. Organic search engine traffic from Google accounts for 53% of all website traffic. All business owners with a strong online presence should make it a priority to rank highly in the SERPs.
Unfortunately, SEO has become a lot more complicated in recent years. Back in 2005, it was relatively easy for a new website to earn a lot of search engine traffic by tweaking content on their pages and building low quality back links from article directories or submission sites. Ongoing changes from Google and other search engines have made SEO a lot more complicated.
You need to invest heavily in your SEO strategy to get results these days. This entails using all valuable tools at your disposal. Here are some of the best SEO tools to utilize to boost your organic search engine presence. You should seriously consider investing in them if you want to get the best results possible.
JFrog
Docker is very important for SEO these days. You need to use it to manage your digital assets as effectively as possible. Docker containers have proven to be very useful for this purpose, which translates to better SEO results since digital assets are crucial for link building.
JFrog is an excellent tool for helping you leverage your Docker capabilities. You should utilize it as much as you possibly can.
Google Keyword Planner
The Google Keyword Planner should be at the top of every list of SEO tools. This tool is the basis for practically every other keyword research tool on the market. Granted, other tools might find more nuanced insights that you can’t easily get with the Keyword Planner itself, but they still use it in some capacity.
Even though you might find some useful insights with other SEO tools, this should always be your first option. You will find search volume for any given keyword in any region.
Rank Math
Many SEO tools on the market center around offsite SEO. Rank Math is different. This is a great tool for onsite SEO.
There are a number of benefits of using rank math. You can get great recommendations for meta titles, descriptions and other tags on your site. You don’t want to discount these features, because meta details are still important for ranking these days. You should consider looking into it if you want to bolster your onsite presence.
BackLinkWatch
There are instances when you need to find out what websites are linking to another site. If you are trying to measure the health of your own link profile, then your best option would be to use Google Webmaster Tools.
However, the downside to using Google Webmaster Tools is that you could only see linking pages to web properties that you own. There are times when you want to see the webpages that are linking to other websites. This can be useful if you want to see how your link profile compares against a competitor. More importantly, it can be a great way to find interesting link building opportunities.
BackLinkWatch is a great tool for finding links to various websites. You can get a report in a matter of minutes by merely entering the domain name in the search bar.
SEMRush
SEMRush is an excellent free SEO tool. This tool has a number of features that search engine marketers should take advantage of.
The most useful feature is the number of keywords that a website is ranking for. You can see a breakdown of the number of keywords that the site is ranking for in any given country.
This can be a useful feature, even if you don’t need to see the exact keywords. This is a great measure of the health of a website. If you are looking to earn links from another site, then you can see whether or not it is trusted by Google based on the number of keyboards that it is ranking for. You can also compare the number of keywords that your own site is ranking for month-to-month, which will give you an idea of how your site is progressing or whether it has been penalized.
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